New Emergency Preparedness Commercials
The Ad Council has launched new commercials to remind you of the importance of being prepared for a disaster. “Wingin’ It Is Not A Plan.” They remind you talk with your family about “Where to Meet. Who to Call. What to Pack.”
“This is a pretty fearful topic for a lot of parents,” Priscilla Natkins, executive vice president and director of client services for the Ad Council, the private nonprofit group spearheading the campaign along with the Federal Emergency Management Agency, told CNN. “This is not something they want to think about or necessarily talk about with their kids.”
As part of the campaign, the Ad Council conducted some research and found that nearly 6 in 10 Americans said they don’t have any type of emergency plan. Only 19% of Americans said they felt “very prepared” for a disaster.
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